Does Branding Hurt Links

Chrysler Crunch Hits the Viper - BusinessWeek

Chrysler Crunch Hits the Viper BusinessWeek - 23 minutes ago In business terms, selling Viper outright wouldn't hurt the company much. The Viper franchise does give Chrysler credibility with the hard-core auto ... UPDATE: Chrysler Evaluates Sale Of Dodge Viper CNNMoney.com all 209 news articles

Enquiro Announces Contextually Relevant Ads Lift Brand Metrics - MarketWatch

Enquiro Announces Contextually Relevant Ads Lift Brand Metrics MarketWatch - 17 hours ago But a non-relevant placement leads to a 12% drop in purchasing intent for that brand -- meaning a non-relevant placement can actually hurt the advertiser's ...

Ford exec sees dealership ranks thinning - BusinessWeek

Ford exec sees dealership ranks thinning BusinessWeek - 2 hours ago In July, Ford reaffirmed support for the Mercury brand, which had languished with few new models in recent years. The company said Mercury would stay and ...

US: Talbots net loss widens to $25m in Q2 - just-style.com

RTT News

US: Talbots net loss widens to $25m in Q2 just-style.com, UK - 15 hours ago However, given the heavy inventory position of the J Jill brand, we took aggressive markdowns during the quarter, which hurt gross margin and our second ... Talbots Q2 loss almost doubles on restructuring costs, lower sales ... RTT News Talbots loss widens Asbury Park Press all 29 news articles

Anchors away - Meridian Star

Anchors away Meridian Star, MS - 1 hour ago "If my loved one was hurt over there I'd want Jane to care for them," Davis said. Brand will be serving a one year tour.